2020 May

CRMs Don’t Work
Is your Small Business CRM System a Swing Set or a Space Ship?
Today's "Big Box" customer relationship management systems are so complicated it is just not fun anymore. Why? Because they're built by Fortune 500 companies. What does a Fortune 500 company know about your small business? Their systems include a bunch of features that are "built-in" and ready to go, but they were designed with their big business mindset. So they are over-the-top complicated.